RUACH Insurance: a broker website that turns 9 insurance lines into categorised leads
RUACH Insurance
Vladimír Zvažíj is a solo insurance broker arranging both life and non-life policies — from car and property cover to boats, aircraft, and agricultural land. He needed a credible website that explains his range, builds personal trust through a real face, and above all turns a visitor into a categorised lead. The centrepiece ties a specific insurance type to two friction-free channels: a non-binding quote request with the insurance type pre-filled, and one-tap WhatsApp. We delivered the project in 6 days for €150.
Presentation site + quote form
Project type
Categorised leads and personal trust before contact
Main goal
€150
Project price
Selected screens and visuals
Visual project preview shows how the website looks on different devices. Responsive design ensures perfect display on mobiles, tablets and desktops.
How we structured the brief
The project had a low budget, a short timeline, and one clear job: turn a broad insurance range into categorised leads. We focused on the few blocks with the strongest commercial impact.
Nine insurance lines had to be presented clearly, not as a flat list
The broker covers common and specialty lines, and each one has a different customer.
We built a “Insurance types” section with cards, where each line has its own CTA.
Technologies and implementation
Component architecture + content blocks
The request had to arrive already categorised by insurance type
Without context the broker would have to find out what each enquiry was actually about.
The card CTA carries the type into a hidden form field and submits it via Web3Forms.
Technologies and implementation
React logic + Web3Forms
Insurance runs on trust, yet the broker works alone
Without a face and values the site would feel like an anonymous agent.
We built an “About me” block with a portrait, values, and transparent data (registration numbers, hours).
Technologies and implementation
Content architecture + trust elements
Some prospects do not want to call first
For mobile visitors, chat feels more natural than a call.
We added one-tap WhatsApp available across the site as an equal conversion channel.
Technologies and implementation
WhatsApp link + sticky CTA
Similar problems in your business? We will help you solve them with modern tech stack.
Final structure
Complete web structure designed for maximum conversion and user experience. Each page has clear purpose and optimized navigation.
Most important website sections
Each section solved specific business problem and increased conversions
Hero with a primary CTA
The headline “Poistenie jednoducho, férovo a bez stresu” and the “MÁM ZÁUJEM O PREPOČET” button move the visitor straight toward a request.
Insurance types (9 lines)
Car cover, property, life and accident, travel, caravans, boats, aircraft, business, and land and agriculture — each card has its own CTA.
Non-binding request with pre-filled type
Clicking a specific line carries the type into a hidden form field, so the request arrives already categorised — no waiting and no required phone call.
Personal trust and WhatsApp
The “About me” block with a portrait and values, plus a persistently available WhatsApp button, turn an abstract service into a personal relationship.
Project stack
Frontend
A fast, responsive interface optimized for SEO, performance, and a lead-gen flow.
Content and features
A quote form with pre-filled insurance type, a WhatsApp channel, and GDPR consent on submission.
Hosting and deployment
Fast deployment, stable operation, and easy maintenance as the content grows.
Frontend
A fast, responsive interface optimized for SEO, performance, and a lead-gen flow.
Content and features
A quote form with pre-filled insurance type, a WhatsApp channel, and GDPR consent on submission.
Hosting and deployment
Fast deployment, stable operation, and easy maintenance as the content grows.
💡 Modern tech stack = fast website + easy maintenance + long-term support
Delivery process
To fit the 6-day deadline, we worked in compact phases with fast approvals and an intentionally focused first release.
Day 1
Structure and insurance content
1 dayWe mapped the 9 insurance lines, designed the sitemap, and defined the flow toward a request.
Day 2
Hero, insurance cards, and copy
1 dayWe assembled the main structure, the “Insurance types” cards, and inquiry-driven copy.
Day 3–4
Quote form and WhatsApp
2 daysWe wired the non-binding request through Web3Forms with the pre-filled insurance type and the WhatsApp channel.
Day 5–6
“About me”, polishing, and deployment
2 daysWe added the personal trust layer, polished responsiveness, and deployed the site via Vercel.
Project FAQ
Need a similar website for insurance or financial services?
We can design the structure, copy, and conversion flow so the website builds personal trust and collects already-categorised leads.
Leave your contact (email or phone is enough)
✨ Fast first release • Clear CTAs • WhatsApp within reach